Blog.

Wednesday 9 March 2011

FashionCapital Membership Services



Hi to all our followers!
You may not be aware of all the services that FashionCapital.co.uk offer.
On the website alone we have :
Trend predictions - 2 seasons in advance, silhouettes, pantone colour forcasts, fabric forcasts etc
Tools of the trade - Specialist documents such as dockets that all new designers need but may not know where to find. All downloadable here.
News - up to date exclusive news only available to our members - mainly industry based so you get the inside details about up coming work etc.
Specialist advisors - over 30 specialists that all new designers can contact for mentoring and advice for all aspects of the fashion industry
Members forums - our public forums are hugely popular and our members forums go a step further with industry figures and many more oppurtunities posted daily.
The Showroom - garments and samples displayed to buyers and retailers in our 2 showrooms
Other Fashion Enter services included in membership are : Retail boutiques, Profile Show, Clothes Show stand discount, The Collection members discount, The Workshop Sampling Unit, one-to-one mentoring with Director Jenny Holloway, PR dispensary and much more!

Learn more and sign up here : http://www.fashioncapital.co.uk/Members.html

Tuesday 1 February 2011

The Art of Fashion at W1

A special exhibition of illustrations and prints at the pop-up concept store, FashionCapital in Portman Village, W1, will bring fashion and art together this February.

The London Fashion Week exhibition, Art of Fashion, will see original pieces from illustrators, photographers and graphic artists, each depicting the lines, styles and inspirations of fashion. Each work embraces the shapes, movements and emotions of fashion – some of the pieces in the Art of Fashion collection were the starting sketches and drawings that inspired fashion lines that later hit the catwalk.

emma-cowlan
Emma Cowlam

The exhibition looks at the world of fashion as the art form it often is, and brings the designers, photographers and creative professionals within the world of fashion together under one roof.

Artists and designers exhibiting include Hemyca, fashion designer and illustrator. HEMYCA is a dynamic, emerging British design brand, providing unique high-quality tailoring for the contemporary woman. Greek born graphic designer, Spiros Halaris, works with various techniques using collages, hand drawn as well as digital elements, and has collaborated with the fashion designer Ziad Ghanem. Sardax, a well know underground fetish artist collaborated with fashion designer, Afira on the Dark Daze collection and his resulting imagery will be seen side by side with the Afira designs which inspired them. Also exhibiting in the Art of Fashion exhibition is Chelsea Art School textile design graduate Emma Cowlam, who produces hand stitched and hand drawn original illustrations. Her work is both prize-winning and internationally exhibited. Fresh from London College of Fashion, Sophie Tomlinson’s work focuses on illustrating character, and the energy and attitude associated with individual style.

sophie-SummerLadies
Sophie Tomlinson
FashionCapital is a unique concept store in Portman Village that showcases the very best of British fashion design including the likes of Emma Cook, Goat, Jean-Pierre Braganza and PPQ - the impressive list goes on. The boutique not only houses key designers from the London catwalks but up and coming talent too – a rare chance to see so many British designers and London Fashion Week names selling side by side.

Exhibited in the showroom at the pop-up boutique, British Designers @ FashionCapital in Seymour Place, Portman Village, London W1, the Art of Fashion exhibition will run throughout London Fashion Week.

The Art of Fashion, 16-23 February at FashionCapital, 2 Seymour Place, London W1. 0207 7248430 www.fashioncapital.co.uk

Thursday 20 January 2011

The Collection - Winter Warmer at Amika


The Collection at Amika!
The Collection – Winter Warmer will be taking place at Amika London on 27th January 2011!
YOU ARE INVITED!

This fashion show is designed to get you ready for spring, take your mind off the bitter weather and showcase some of the best new and emerging British Designer Talent!



The Collection is in association with FashionCapital and EdgeModels.
These companies combine forces to support emerging designer and model talent through The Collection, a high class catwalk show in a relaxed environment.
Featuring designers such as Cocoabella, Corset Art, Paolita and Belles of London, this show is set to be incredible! There will also be a surprise performance, free guestlist access and a drinks reception!
Dress to impress – the fashionistas will be out in their droves! (And Amika operates a strict door policy! No trainers!)

DOOR TIMES UPDATED!
Doors open : 8.00pm
Drinks reception : 8.00pm – 9.00pm
Catwalk show: 9.30pm
Party until : Late!
Arrive early to avoid disappointment! There will be no access to the show between 9.45pm and 10pm so don’t be late!
For more information or to be guestlisted for this event please email jemima@fashioncapital.co.uk

Designers showcasing are :
Corset art – stunning steel boned corsets.
Belles of London – Timeless classics with a contemporary twist.
Paolita – Cute swimwear for winter sun!
Cocoabella – Rocker chick chic.
F Couture – Glamorous evening wear
Isy and Peeps Stylish, youthful fashion – always on trend!
With a surprise performance....! ;)

The Collection is a huge project that pulls together two great talent focussed organisations and delivers a night to remember!

DRESSCODE
Amika operates a strict dresscode and over 18's policy!
So to avoid disappointment ladies dress to impress and gents no trainers!
ALL PHOTOGRAPHERS MUST BE DRESSED IN BLACK TIE FORMAL WEAR

ENTRY
Entry free - A £2 charity donation is requested at the door.
The Collection
In April, FashionCapital launched the collection in Vendome, Mayfair – this was an amazing event with a guest list of over 300 people including press and buyers.
The Collection is in association with Fashion Capital and Edge Models, the show is all about promoting new talent - the shows feature emerging designer collections and outstanding new models that have undergone catwalk training through Edge Model Workshops. Edge Models and Extras are dedicated to helping fresh new faces find modelling, acting and extra work. Their client list is a testimony to their fantastic record and the great work they do.
The Collection is a very effective way to showcase to industry and consumers in a relaxed, chic atmosphere.
Guests are greeted with a cocktail reception before the show begins and invited to stay and enjoy the star studded club afterwards!

Amika
The Show will be held at Amika nightclub, located on trendy High Street Kensington, has played host to some of the UK’s favourite celebs including : P Diddy (who recently threw his first London party for 4 years in Amika), Girls Aloud, Kelly Rowland,  JLS and a host of British Footballers.



Door donations will go to the Baan Unrak animal charity based in Thailand where dogs and other animals are regularly abused. Info : http://www.thaianimalsanctuary.org.uk/



Photoshoot news!

On Monday FashionCapital and the www.FCBoutique.co.uk took some of their new spring stock to the studio and with the help of 6 stunning models created imagery for the Spring/Summer campaigns.
Below are a sneaky peak at some of the images!
 February and Valentines...

 Tailoring....
 Tropical summer colours





Photography By Jemima Daisy

Thursday 13 January 2011

Gwendolyn Carrie! 60% Off now!

These incredibly designed, funky shoes are now available at the BritishDesigners@FashionCapital store with a huge discount!


 

GET YOURS IN STORE NOW!