Blog.

Designer Lounge

The Designer lounge is a weekly event for press, buyers and stylists to review the finest, undiscovered designer collections. Each Wednesday from 5pm the boutique and showroom space situated in Portman Village will host up to 4 of the latest up and coming designers set to take the industry by storm.
Each designer will showcase their collection in the professional and convenient environment which will soon put The Designer Lounge on the map for fresh, up and coming designer talent.



If you are a designer please email lynsay@fashion-enter.com for further information.
If you are from industry please email jenni@fashioncapital.co.uk for event information.











EXTRA INFO
The Designer Lounge is a weekly event held at W1 every Wednesday. This is an excellent opportunity for designers to take more of an initiative with buyers using a professional space to host an event to promote their brand to buyers.
2-3 designers each week will be given the chance to present their collection to buyers that they contact themselves. This is for members only and the only fee to take part is a £60 admin fee plus VAT per designer which will cover basic costs. Any sales generated from the buyers attending the event will be set at a commission rate of 10% to Fashion Enter Ltd for the first year and 5% thereafter.

Please note there is a new terms and conditions document that each designer will now have to sign this will be for all designers using the British Designers @ Fashion Capital facilities. Available to download shortly, all designers will be notified about this.
To register your interest please contact lynsay@fashion-enter.com

The designers will be prepared beforehand for the meeting if they feel they would like some direction.

The designer will show their collection in a professional atmosphere to the buyers that they invite. It is at the discretion of the designers to share the cost, if they would like to arrange extra's such as canapes/beverages. This will not be organised by Fashion Enter. 

Fashion Enter would like to promote a friendly environment and would like to state that designers will not be in competition with one another. Designers will be carefully selected to participate together based on their relevance to the target buyers.

Fashion Enter Ltd will give advice and training about how to manage any sales through to delivery for designers involved but they will not manage the sales for the designer.

Designers hosting the event will be required to provide the following:

1. A look book of a professional standard
2. A press book if you have press, taking care in presentation.
3. A Professional press release on your brand, printed on good quality paper
4. A company profile - 
Click here
5. Spec sheets completely filled out – this is an absolute requirement.